DESIGN – 2019
Clinet: Pooteh
Estetica
Aestica is the most different product of Pute in 2010. The culmination of industrial design has come true with the introduction of ergonomic products in accordance with the tea culture. Considering the Chinese gender for the teapot has not only contributed to the new harmony next to the steel body of the kettle, but also, unlike other manufacturers that use only steel in the construction, has created a different quality of tea preparation.
Design description
The idea of designing and building an aesthetic was a new look at the form of the sign. We wanted to introduce a product with the possibility of remembering the Poteh milk mark, which is produced differently from each product at the same time.
One of the design features of Estika kettles is the design of a two-piece lid with a spring to cut off hot water vapor when removing the teapot from the kettle, which has had a great impact on the sale of this product among its competitors in the market.